OCU report: Supermarket prices up 39.5% since 2021

The OCU 2026 report reveals a 39.5% surge in food costs since 2021, with coffee and eggs seeing the most dramatic price increases.

The Organization of Consumers and Users (OCU) has released its 2026 supermarket report, revealing that shopping basket costs have surged by 39.5% since 2021. The study analysed 101,520 prices across 690 physical and online stores to track inflation trends.

Data shows ground coffee prices rose by 142%, while size M eggs increased by 135%. Other significant rises since 2021 include milk chocolate at 101% and orange juice at 93%. In 2026 alone, fish prices climbed by 8.6% and meat by 3.7% across the retail sector.

The report confirms that 61.8% of all items tracked have increased in price. Fresh produce rose by 4.7% on average this year, with tomatoes and lemons up by 33.2% and 25.2% respectively. These figures highlight the sustained pressure on household food budgets.


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